Evaluating thousands of scholarship applications has definitely left an impression on me. I still remember some of them, because the students who submitted them managed to get into my head in a personal way.
Many books and articles will tell you that "personalization" is good, but they don't tell you how to accomplish that. I saw a photo attached to an app showing the senior student shaking hands with the President of the United States. Another enclosed an audio tape that
revealed his talent to play the fiddle in a country band. A girl had her photograph taken with a well-known professional golfer after she had won a state tournament. A boy included a picture of his debating
trophies. Another had won a two day fishing tournament and held the trophy in a View the rest of this article
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