Using a SWOT to Develop Your Internet Marketing Strategy- Analyzing Your Weaknesses

Your next step in this process is to begin to consider the things that could be better about your business. As with your strengths, you must consider your weaknesses from both an internal and an external standpoint. You know what kinds of things your business simply isn't doing well. You can acknowledge places where your business could be a bit better. Also, as with your strengths, if you are doing this as a group project, it is probably best to individually make your lists, then come together to analyze which items make the final cut. Don't forget the most important rule of the SWOT analysis: be honest. If you don't take your honesty and integrity into your own internal evaluation, you simply cannot grow as a business. If you aren't honest with yourselves, how can y View the rest of this article